
MarkStra Caribbean

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Reaching Curacao 2017
We live in an increasingly competitive world where growth is both expected and a challenge.
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Does the rise of new online advertising and distribution channels create even more challenges in an already complex Curacao media landscape?
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Do you want to know what really engages the Curacao consumers?
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Do you also have to achieve more with less?
Following Reaching Curacao 2010 and 2015-2016, and by popular demand Reaching Curacao 2017 continues to paint a picture of the Curacao consumer enabling marketing managers and strategists to:
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manage marketing plans and budgets more effectively
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estimate market potential and market share
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achieve a higher ‘Return on Marketing Investments’
Contents
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Usage of traditional and digital media
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Special emphasis on news, traditionally the most important media activity
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Roads most traveled – great for outdoor advertising but also when selecting new locations
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Local and international secondary data to show trends
All are broken down by generation, stage of life, age, gender, socio-economic class
Methodology
Telephone interviews using mobile and land lines, with sample size n=400, the most common sample size used by global companies for small states.
More information
Email tlacruz@markstra.com
Call (5999) 767-3085
Better Marketing - Higher ROI - Increased Competitiveness
Add your company specific questions - for you only!
If there are specific questions for your company you would like to have answered, please let us know at 767-3085 or tlacruz@markstra.com.